Tag: Viacom 18

Star Sports bags media rights for ICC events until 2027

Star Sports will continue to show the ICC events for the next four years as the broadcaster bagged the media rights on Saturday. The International Cricket Council (ICC) stated on Saturday (August...

IPL Media Rights 2023-27: Star Sports retains TV rights as Viacom 18 bags digital for a record sum

The high-profile IPL media rights auction finally came to a close as Star Sports retained the TV rights and Viacom swept the digital rights for a record margin. The latest round of...

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